In conjunction with the American International Toy Fair in New York, Kauzbots and Hearts of Gold, Inc., a New York based non-profit organization whose purpose is to improve the lives of mothers and their children living in New York shelters, will be hosting a ‘Kauzbot party’ with a live appearance by Kalvin Kauzbot, a full-size plush robot at the center of the new Kauzbots line. The event will be held on Tuesday, February 17th at 7pm at Marble Collegiate Church located at 1 West 29th Street in New York City.
Emme, internationally-known supermodel, and Soledad O’Brien, award-winning journalist, will be on hand to represent Hearts of Gold and to pass out Kauzbot toys to children and their mothers from local Manhattan transitional living shelters where Hearts of Gold provides assistance on a regular basis. Deborah Koenigsberger, founder and executive director of Hearts of Gold, and Dee Dee Ricks, founder of Ricks & Ray Partners and Hearts of Gold Advisory Board member, will be in attendance to inaugurate the new relationship with Kauzbots as well.
”We’re excited to launch our new line of Kauzbots by giving bots away to the wonderful children that Hearts of Gold is so passionate about,” said David Trotter, co-founder of Kauzbots. “We come alongside high-quality organizations to provide exposure and financial benefit to the cause that they are committed to.”
Launched in 2009, Kauzbots is a new line of handcrafted plush toy robots designed to inspire kids and adults to make a difference in the world. With 10 bots being released in 2009, each 18” tall Kauzbot is a ‘robot with a heart’ that is passionate about a particular cause, ranging from pediatric AIDS to autism to the protection of the environment. 10% of the retail price (MSRP of $24.99) from the sale of each Kauzbot and accompanying apparel is donated to the non-profit organization that is associated with that bot’s cause, indicated by an accompanying tag on the product.
The sale of Kalvin, the leader of the Kauzbots, will benefit Hearts of Gold and its work to improve the lives of more than 350 children and 230 mothers annually at three Manhattan shelters. Hearts of Gold also helps mothers and their children as they transition from these shelters to permanent housing through its Alumni Support Program.
”We believe that our relationship with Kauzbots is a great way to bring attention to the needs of women and children who are without homes and often victims of domestic violence,” stated Deborah Koenigsberger, founder and executive director of Hearts of Gold. “We are passionate about empowering mothers and children toward self-improvement and independence as they move from homelessness to the shelters to permanent housing.”
Kauzbots will officially launch at the American International Toy Fair, February 15-18, 2009 at the Javits Center, Booth #1037.
Kauzbots is a new line of plush toy robots that are passionate about causes around the world. For each Kauzbot (or accompanying apparel) that is purchased, 10% of the retail price is donated to the cause that is close to that robot’s heart. Kauzbots is a team of friends, artists, and ex-pastors who are passionate about inspiring kids and adults to make a difference in the world, and it is committed to putting creative ideas into action. For more information, visit www.kauzbots.com or call 888-KAUZBOT (528-9268).
About HEARTS OF GOLD
The mission of Hearts of Gold is to enhance the lives of New York City’s homeless mothers and their children. Hearts of Gold improves the lives of more than 350 children and 230 mothers annually at three Manhattan shelters: Icahn House East, LLC; Semiperm; and Nazareth Housing. Hearts of Gold also supports mothers and their children as they transition from these shelters to permanent housing through its Alumni Support Program, by maintaining a relationship with ‘alumni’ in need, many of whom face the challenges of being alone in a home for the first time in their lives. For more information, visit www.heartsofgold.org or call 212-206-1461.