10% Directly Donated to Charity

Celebrity-Autographed Robots to Help Moms and Kids Get Off the Streets

Alison SweeneyCelebrity-Autographed Robots to Help Moms and Kids Get Off the Streets
Mother’s Day Kauzbots Auction to Benefit Hearts of Gold, Inc.

To celebrate Mother’s Day 2009, Kauzbots will be auctioning off 25 celebrity-autographed plush toy robots with 100% of the net proceeds benefiting Hearts of Gold, Inc. (http://www.heartsofgold.org), a New York based non-profit organization whose purpose is to improve the lives of mothers and their children living in New York shelters.

Each “Kalvin Kauzbot,” an 18” tall, handcrafted robot that has been autographed by a celebrity, will be available through a special eBay auction beginning on Friday, March 24th and concluding on May 4th. A preview of each Kauzbot, including a photo of the celebrity and the actual autographed robot, is available at http://www.kauzbots.com. With each auction ending on May 4th, Kauzbots will be mailed to auction winners in time for Mother’s Day on May 10th, 2009.

Kauzbots available to be purchased have been autographed by celebrities such as Lisa Kudrow (Phoebe on “Friends”), Alison Sweeney (Host of “The Biggest Loser”), Tyler James Williams (Chris Rock on “Everybody Hates Chris”), Alexander Ludwig (Seth on “Race to Witch Mountain”), Angus Jones (Jake on “Two and a Half Men”), Tom Kenny (SpongeBob on “SpongeBob SquarePants”), Chelsea Makela (Tracy Transfat in “Dance Flick”) and others.

”As we share the passion of Kauzbots to make a tangible impact in the world, so many celebrities are getting excited about the concept,” said David Trotter, co-founder of Kauzbots. “Not only do they want one, but they’re literally willing to put their name on the product for a great cause like Hearts of Gold.”

Launched in 2009, Kauzbots is a new line of handcrafted plush toy robots designed to inspire kids and adults to make a difference in the world. With 10 different bots being released in 2009, each 18” tall Kauzbot is a ‘robot with a heart’ that is passionate about a particular cause, ranging from AIDS to autism to the protection of the environment. The “Kalvin” Kauzbot is currently associated with Hearts of Gold’s cause.

100% of the net proceeds from the sale of each celebrity-autographed Kalvin Kauzbot will benefit Hearts of Gold and its work to improve the lives of mothers and children at three Manhattan shelters. Hearts of Gold also helps mothers and their children as they transition from these shelters to permanent housing through its Alumni Support Program.

“With Mother’s Day around the corner, we’re passionate about raising awareness of the needs of women and children who are without homes,” stated Deborah Koenigsberger, founder and executive director of Hearts of Gold. “In a season when many gifts are being purchased for mothers, this Mother’s Day Kauzbots auction is a wonderful way to tangibly help moms get the assistance they need.”

Kauzbots is a new line of plush toy robots that are passionate about causes around the world. 10% of the retail price (MSRP of $24.99) from the sale of each Kauzbot and accompanying apparel is donated to the non-profit organization that is associated with each different bot’s cause, as indicated by an accompanying tag on the product. Currently, for each “Kalvin” bot this 10% donation is contributed to Hearts of Gold (and, for celebrity-autographed “Kalvin” bots, 100% is contributed).

Kauzbots is a team of friends, artists, and former pastors who are passionate about inspiring kids and adults to make a difference in the world, and it is committed to putting creative ideas into action. For more information on becoming a non-profit partner or to purchase a Kauzbot, visit http://www.kauzbots.com or call 888-KAUZBOT (528-9268).

Hearts of Gold (HoG) was founded in 1996 by Deborah Koenigsberger, a former model and a fashion industry stylist who owns a successful women’s clothing boutique, Noir et Blanc… Bis, established in 1989 in Manhattan’s Chelsea district. Her caring nature was touched by the struggles of homeless women in her neighborhood, so in 1996 she founded HoG, a not-for-profit organization that exists to improve the lives of New York City’s homeless mothers and their children. HoG has raised more than $1.6 million in support of city shelters including Icahn House East, LLC; Nazareth Housing; and the former Alexander Abraham Residence. In 2008, HoG adopted a new shelter, Semiperm HDFC. The organization has attracted the support of such luminaries as Emme Aronson, Bobbi Brown, Kirsten Dunst, Edie Falco, Marcia Gay Harden, Ivana, Hoda Kotb, Laura Linney, Soledad O’Brien, Susan Sarandon, Tamara Tunie, Vanessa L. Williams, and Stevie Wonder. HoG is a 501©(3) organization. For more information on how you can help, visit http://www.heartsofgold.org.

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